Abura London
Abura is the home of African cocktail culture. Their cocktails are inspired by and crafted with African botanical ingredients and premium spirits. In every serve, they offer traditional flavours reimagined with modern techniques for a premium drinking experience: discover African flavour in every sip.
As Abura prepared to elevate its digital presence, the team needed striking photography to showcase its signature cocktails across the website and social media. The visuals had to do more than look good, they needed to communicate the richness, texture, and story behind each drink.
We produced a series of clean, elegant shots that highlighted the premium ingredients and cultural inspiration behind each cocktail. Using dynamic lighting and close-up detail, we captured the unique tones, textures, and garnishes that make Abura’s drinks memorable, creating visuals that felt as curated as the cocktails themselves.
The final images now feature prominently on Abura’s website and social platforms, helping define the brand’s visual identity and bringing its storytelling to life. The content has supported brand engagement, increased bookings, and helped position Abura as a modern competitor in African mixology.
Working with you was incredibly smooth. You were very receptive to my needs and allowed me to discover and refine the direction up to and in the shoot too. I appreciate the patience. If you want a smooth, low pressure environment to get results or experiment with your vision, HYPHN offers all of the above.
